This past year, 22-year-old Alix Earle has taken over social media.

Who is she? Earle attended the University of Miami for all four years of college, in the beginning of her senior year she began making “get ready with me” videos on Tik Tok, she would get ready to go to parties, dates, or school events.

Her videos started getting more and more attention, and around Thanksgiving 2022 everyone began to know her name. Earle ultimately blew up.

Senior Nicole Mercer said, “Her videos started popping up on my for you page on Tik Tok in October, but I began following her and became invested with what she was posting in November.”

All the attention on her videos led to her gaining popularity on all social media and everyone falling in love with her personality, she began getting invited to brand deal trips and social media events. 

In 2022, she had a relationship with MLB player Tyler Wade. She posted her  relationship on social media, and when they broke up in late 2022/ early 2023, it began to draw more attention to her and her social media accounts. 

Earle has always been loved for the realness of her content, she shares how she’s been feeling, the ups and the downs, her skin journey, but despite sharing all of that, she has a fun, bubbly personality that shines in her videos. Her energy is fun to watch and entertains her viewers. 

In January of 2023 she began appearing on red carpets, making more and more public appearances, going to sports games, more brand deals and traveling to different states for events. She was getting interviews and appearing in magazines. 

In May of 2023, Alix graduated from the University of Miami, following her graduation she and all her friends traveled around Europe. She kept up with her content, sharing videos from their days and nights, making get ready with me videos explaining what they’re doing and how the trip is going. People all over were loving her content. In June of 2023, The University of Miami Herbert Business school created a scholarship in her name. 

She has continued appearing at social events and has become more and more well known and getting invited to more important events with high end celebrities. She spent her summer in the Hamptons and began dating Miami Dolphins Football Player Braxton Berrios, this drew more attention to her name. She is still seeing him as of now and attending Dolphins games, hanging out on the sidelines. She has also begun her own Podcast called Hot Mess, this came out on September 21, 2023 and has been tremendously successful already. 

Things just keep getting better for Alix, and she continues to grow her platforms and have more and more people love her. She has accomplished so much in just a year and she will continue to accomplish so much more in the future.